Act Together! GAAD 2024 | To think, create and enjoy together (2024)

Act Together! GAAD 2024 | To think, create and enjoy together (1)

To think, create and enjoy together

  • TOP
  • Product Accessibility
  • Co-Creation
  • Global Activities

May 16th is GAAD (Global Accessibility Awareness Day)
This is a day to talk, think and learn
about accessibility and the people who need it.
Toward delivering innovation for an accessible future.
Sony leverages creativity and technology
to enhance the accessibility of our products, services, and experiences.

Product Accessibility

Easy to see, hear and use.
Introducing Sony's accessibility features that make it easier for all of us.

Co-Creation

Sony's drive towards accessibility
comes from our desire to think, create, and enjoy together.

Sony's Inclusive Design: Co-Creating the Future with Like-minded Partners
Taking Photos with a Camera Regardless of Visual Impairment.
Sony's Employees Dismantling Each Other's Stereotypes: A Workshop Report from New Employees [Part 1]

Global Activities

Each of Sony's offices
conducts activities to deepen understanding of accessibility.

Sony Electronics (North America)

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Sony Electronics continues to exhibit at the CSUN Assistive Technology Conference (CSUN), one of the world‘s largest international conferences on accessibility, attended by many people with disabilities.

Direct contact and dialogue with customers helps us improve our products and services.

CSUN Event page

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Sony Electronics provided FX30 Cinema Line camera to the Easterseals Disability Film Challenge, which gives creators with disabilities the opportunity to showcase their talents in a variety of ways.

Easterseals Disability Film Challenge

Sony Europe

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In 2023, Sony Europe participated and sponsored TechShare Pro, Europe's largest event for accessibility and inclusive design for the 5th year running.

TechShare Pro

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Additionally, Sony carries out accessibility and inclusive design awareness across its European sites through its IDEA Lab (Inclusive Design Education and Accessibility).

Sony Corporation (Japan

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Sony Corporation and QD Laser, Inc. have donated a total of approximately 200pcs of Retina Projection Camera Kit "DSC-HX99 RNV kit" to schools and organizations for people with visual impairments.

Since its launch last year, we have received many positive comments from people with low vision*1 who have used this product, expressing surprise at a new, sharper way to see and capture the world through retina projection. *2

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This donation was aimed providing as many people as possible with the joy of photography and opportunities to express their creativity. In conjunction with Global Accessibility Awareness Day, the exhibition of photographs taken by Camera Kit "DSC-HX99 RNV kit" has been held at Sony Imaging Gallery Ginza from May 10 (Fri.) to May 16 (Thu.), 2024, as one of the opportunities for them to present their works.

DSC-HX99 RNV kit

*1 Low vision is a visual impairment that causes inconvenience in daily life, such as difficulty seeing, being dazzled, or having difficulty walking due to a narrow field of vision, even when wearing glasses or contact lenses. The population is estimated to be 250 million worldwide.

*2 The viewfinder of Retina Projection Camera Kit “The RETISSA NEOVIEWER” is not a medical device. It does not diagnose, treat, cure or prevent any specific condition. Depending on visual impairment, it may be difficult to recognize images, such as when the function of the retina is totally impaired.

Sony Group Corporation (Japan)

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Sony Group Corporation runs the "KANDO Experience Program," an initiative to address educational disparities among children in Japan. The program conducts a wide variety of workshops utilizing Sony's technology and entertainment to elementary school-aged children in collaboration with NPOs and other external organizations.

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As part of this initiative, a workshop was held using programming blocks "MESH™" for visually impaired elementary school-aged children and their siblings. The MESH project team from Sony Marketing Inc. took part in planning and running the workshop. Throughout this program, children learnt computational thinking by combining everyday tools to create inventions that make our daily lives more convenient and enjoyable.

KANDO Experience Program

MESH™

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Act Together! GAAD 2024 | To think, create and enjoy together (2024)

FAQs

What is the full form of GAAD? ›

Global Accessibility Awareness Day Continues!

Thursday, May 16, 2024, marked the 13th Global Accessibility Awareness Day (GAAD), and it doesn't need to end there.

What is the history of GAAD? ›

Web developer Joe Devon and accessibility professional Jennison Asuncion initiated GAAD in 2012. The idea originated from Devon's blog post that focused on increasing digital accessibility and inclusion awareness.

What day is Global Accessibility Awareness Day? ›

Since 2012, institutions and technology companies around the world have marked Global Accessibility Awareness Day on the third Thursday of each May.

What is the hashtag for Global Accessibility Awareness Day? ›

GlobalA11yAwarenessDay on X: "#GAAD24 #GAAD2024 The official Global Accessibility Awareness Day hashtag is #gaad" / X.

What does gad mean in British English? ›

/ɡæd/ uk. /ɡæd/ (also ye Gads, Gads, by Gad) an expression of surprise, anger, or emphasis: Gad!

What is the full meaning of GBY? ›

GBY is an acronym used on social media and texting to mean God bless you.

Where does the name GAAD come from? ›

German: variant of Gaap, a short form of any of numerous ancient Germanic personal names formed with geba 'gift', for instance Gebhardt .

Who is the founder of GAAD? ›

In 2012, Joe Devon and Jennison Asuncion teamed up and launched Global Accessibility Awareness Day. Read the blog post that started it all.

What is the purpose of GAAD? ›

Accessibility Awareness Events. Global Accessibility Awareness Day (GAAD) focuses on digital access and inclusion for the more than one billion people alive today who live with disabilities or impairments. The purpose of GAAD is to get everyone talking, thinking, and learning about digital access and inclusion.

How to celebrate GAAD? ›

2. Raise Awareness: Spread the word about GAAD and the importance of digital accessibility through social media, blog posts, or hosting awareness events. 3. Advocate for Change: Encourage policymakers, businesses, and industry leaders to prioritize accessibility and invest in inclusive design practices.

What are daily hashtags? ›

If you're ready to join the conversation, we've got the top hashtags for every day of the week. Colleen Christison June 14, 2022. Daily hashtags are popular hashtags on social media for specific days of the week. They are a great source of content inspiration.

What is a commonly used abbreviation and hashtag for accessibility? ›

a11y is an abbreviation for "accessibility" (since there are eleven letters removed from the middle) that is used often on social media and has the benefit of being more compact.

How do hashtags raise awareness? ›

They help users discover content they care about and guide brands to target audiences interested in their niche. This increases brand visibility and sparks conversations around relevant topics. They act as tags that categorize content, allowing users to find exactly what they're looking for.

What is the full form of EYD? ›

An Enhanced Yield Deposit (“EYD”) is a short-term deposit that clients make in one currency in anticipation of converting to an alternate currency in the near future.

What is the full form of IDTS in social media? ›

IDTS is an acronym that means I don't think so. It's used in social media and texting to convey sarcasm.

What is the full form of GMA? ›

The original meaning of the GMA acronym was Greater Manila Area, referring to the initial coverage area of the station. As the network expanded, it changed into Global Media Arts.

What is the full form of AJC? ›

The American Jewish Committee (AJC) is a civil rights group and Jewish lobby group established on November 11, 1906. It is one of the oldest Jewish advocacy organizations and, according to The New York Times, is "widely regarded as the dean of American Jewish organizations".

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